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    Monday
    Sep132010

    Assassin's Creed: Brotherhood Steps Up the Dev Diary Game


    It seems like I gush about AC:B every time I write about it. The game looks like an assassin's arsenal full of fun, with a deep and interesting campaign, a fun and involving multiplayer, and kick ass trailers. Developer's diaries on the other hand, while informative, oft times pander more to giving the developers face and voice over time, at the expense of making them feel detached, than truly showing more to the fans. Well, look at what one of my favorite things of late did to one of my hated things of late. 

    Ubisoft has been just unconscious with it's promoting of Assassin's Creed: Brotherhood so far. Lights out killing it with well produced trailers and enjoyable videos. So Ubisoft brings it's slick production to the dev diary game and absolutely tears it a new one, making it seem more like a History Channel original than a look in at an upcoming game. It's nice how they involve the developers to make them seem like part of the Brotherhood, rather than relegating them to talking heads who are tied to the project. Nicely done, Ubisoft.

    Brotherhood's latest dev diary is making me look forward to the next installation, as opposed to making me want to forget these things exist. So, who wants to set odds on whether this style will pick up or not?

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